adidas Teams Up with Parley to Create Shoes with Recycled Ocean Plastic

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adidas by Stella McCartney White Parley Ultra Boost X shoe

I felt compelled to write about the new collection that adidas just launched this week as it is a step towards trying to find solutions to eliminate all the plastic waste that is slowly engulfing our oceans.

Plastic waste is one of the biggest environmental issues the earth is currently facing. If you haven’t already, make sure you watch the documentary called A Plastic Ocean, as this is incredibly eye-opening. Most of us don’t realize the impact that our plastic use (especially single plastic use – straws, food containers, plastic water bottles, etc.) is having on the planet (including myself up until I watched the doc!). So when big global brands like adidas, partner up with Parley (an organization where creators, thinkers and leaders, come together to raise awareness for the beauty and fragility of our oceans and collaborate on projects that can end their destruction), it gives me hope that we can find solutions to recycle this plastic pollution and turn it into something good.

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Made with Parley Ocean Plastic™, adidas launched new editions of their signature UltraBOOST, UltraBOOST X and UltraBOOST Uncaged. Parley uses marine plastic debris and turns it into a shoe. By implementing the Parley A.I.R Strategy – which consists in avoiding virgin plastic, intercepting plastic waste, and redesigning new alternatives; they are making a difference one step at a time.

Each shoe reuses on average 11 plastic bottles, that are used to create laces, heel webbing, heel lining, and sock liner covers, which are made from recycled PET material.

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Also, as part of their commitment to create a global movement, adidas is calling on its global community to join the adidas x Parley Run for the Oceans digital event – hosted by Runtastic, and taking place around World Oceans Day 2017 (June 5-11). Runners are invited to show their commitment to the cause by joining the run – from the city streets, to the beach, or wherever they happen to be during that week.

I hope more global brands will follow adidas‘ initiatives and find ways to use up-cycled marine plastic and transform it into products we can use. I think we all have a responsibility whether we like it or not to preserve our oceans and the planet, if we want to keep enjoying it!

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For more information on the adidas x Parley collection, go here.

FANFIT

fullsizeFANFIT, Canada’s Olympic Fitness Challenge will be taking place in Toronto for the first time on Saturday April 30th at the University of Toronto’s Gold Ring Centre. This multi-station fitness challenge is open to everyone and will allow every participant to not only compete against peers but also against some of the country’s top athletes.

FANFIT not only connects participants to Canada’s top-level athletes but also helps Canadian Olympians get the financial support they need to train more effectively in preview of competitions. The Canadian Olympic Foundation is the official charitable benefactor of this challenge, 30% of the registration price from each participant is donated to the charity. The Canadian Olympic Foundation’s goal is to support not only current but also future Olympians in Canada. The foundation provides support, profile and financial backing for athletes.

I’m excited to have the chance to take part in this amazing fitness challenge. FANFIT originated in Halifax three years ago and is now coming to Toronto next month for the very first time. Having been a fan of the Olympics ever since I was a kid, this will give me the opportunity to compete against some of the athletes I most look up to.

The challenge is broken into 5 stations that will test strength and endurance. The stations are: the rowing machine, the shuttle run (20 metre beep test), the agility test (pro agility combine), the vertical jump and the plank.

FullSizeRender (99)fullsize2 2The 5 minute plank progression station will be a hard one. 1st minute – feet wide, 2nd minute – feet shoulder width, 3rd minute – feet together, 4th & 5th minutes – alternating 10 second foot raises.

It’s pretty neat to think that potentially, I will be going toe to toe and participating in these stations at the same time as top Canadian athletes. This will be a huge motivator for me and will definitely push me to give it my best effort. Though I have been training hard this past year and a half to really increase my fitness level, I’m sure this experience will also be very humbling.

FullSizeRender (97)FullSizeRender (100)FullSizeRender (98)FullSizeRender (96)FullSizeRender (95)I remember doing the beep test in high school and I never excelled in it. I’m hoping my recent speed run training will help!

There is an impressive roster of Olympic athletes who have already signed up to be a part of FANFIT in Toronto and two of these athletes are gymnast Katrina Cameron, who participated in the 2012 London Olympics and half-pipe snowboarder Katie Tsuyuki, who represented Canada at the Sochi Olympics in 2014.

Katie GPWhy did you want to participate in FANFIT?

Katie: I want to participate in the FANFIT challenge because it’s a great cause. Raising money for the Canadian Olympic Foundation is needed and appreciated by all who have Olympic dreams. I don’t make enough money as an athlete to donate dollars, so I am happy to donate my time to support the foundation. I am also interested in the people it will draw out. I bet a lot of people are shy to go up against Olympians. I imagine there are a bunch of cross fitters who aren’t. It will be an interesting day. 

Katrina: Being fit has always been such a fundamental and important part of my lifestyle and I want to encourage and motivate others to be fit as well. I’ve always excelled in my sport and am very good at what I do, but I thought it would be fun to get out of my comfort zone and try to do other activities that I’m not used to doing (ex. Rowing, or running…these are three of the stations that I will be partaking in during FANFIT). For me FANFIT won’t be about winning or being the best, rather it will be about getting active, pushing myself, and having fun doing it!

What do you think will be your toughest station to accomplish?

Katie: I think the toughest station is a toss up between the row and the shuttle run. Considering a halfpipe run is over in a minute, I don’t train for much over that time of work. Running shuttles takes a while and the row, although it’s only 2 minutes, feels like forever. I am positive I will accomplish them, but I doubt I will enjoy much of it.  

Katrina: I think for me I will struggle with both the 1000m row and the vertical jump test. I’ve never done rowing before so I will definitely struggle with that! I’ve always been extremely flexible and have relied on my flexibility to help me excel in my sport, but the vertical jump station requires a lot of strength and a big burst of it within seconds so that might be difficult.

11745737_10153596631417384_7880059036777986310_nWhat are you most looking forward to at the event?

Katie: I am most looking forward to meeting the people and hearing their stories, this is always a highlight for me. From Olympians, to aspiring athletes, to the people who train for life, there are lots of reasons why we are interested in sport. It’s the common denominator between us all so there is much to talk about and learn from each other at the event.   

Katrina: I’m looking forward to meeting new people. I’m an extrovert and love socializing and making friends, so I’ll definitely have a fun time at an event like FANFIT! I’m also looking forward to watching the athletic and active individuals that will be partaking in this event because they’ll be pushing their limits and I find that to be very inspiring and motivating.

12189532_1708264526058323_5178864574500814116_nIf you’re interested in seeing how you measure up against Canada’s top-level athletes or if you just want to come out and have a great time amongst family, friends and meet amazing people, make sure you sign up for this year’s FANFIT challenge on April 30th at the Gold Ring Centre in Toronto. Get $10 off your registration when you sign up using the following promo code: FANFIT10.

Until then… I will keep working on my plank!

What I’m wearing: Adidas Pure Boost X Women’s Running Shoes (get them here), Industry Active black floral bra (get it here), Industry Active black floral performance legging (get it here), Garmin Fenix 3 watch (get it here).

Photos by: @Offner

Sportswear

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Spending time in California always inspires me to dress a little different. In Toronto, I find myself dressing in a lot of black and white and neutrals but whenever I’m in California, the nice weather always inspires me to wear more color and be more creative with my outfit choices.

California was the perfect location to bring out this rad new colorful Adidas jacket and fresh white Miss Stan shoes. One of the comfiest outfits I’ve worn in a while. I love this jacket because it’s a real statement piece and definitely makes me stand out from the crowd. It was the perfect outfit for running around the city as we were getting ready for our wedding. It’s also the perfect comfortable outfit for traveling.

Do you find yourself also wearing brighter colors when you’re somewhere sunny?

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Photos by: @Offner

What I’m wearing: Adidas women’s Miss Stan shoes (get them here), Adidas MOSC track jacketAnine Bing Los Angeles sunglasses (similar ones here).

Camel

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Keeping warm with some of my favorite things today! Love my new oversized camel sweater from Zara. It goes perfectly with my SUPER warm checkered camel & burgundy scarf that I got at H&M. H&M has become one of my go-to places to pick up a bunch of scarves, hats and gloves for winter. They’re all great to mix and match and also super affordable. I also added my Zara bag and my leopard pumps to complete this camel outfit!

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Photos by @Offner

Adidas Women’s SL Loop Runner Shoes

H&M knitted hat (get it here)

Zara structured grey coat (get it here)

Anine Bing Classic Skinny Jeans – Used Blue (get them here)

H&M checkered scarf (get it here)

Zara oversized camel sweater (get it here)

The Tempered Room

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A cute new patisserie opened up in Parkdale recently called The Tempered Room. Located on Queen West, this hip new spot is incredibly cute and homey. The owner and chef Bertrand Alépée, is from France and has brought lot’s of his home country to this little café. At the Tempered Room, you’ll find freshly baked croissants (that taste like France and that are way cheaper than Nadège!), croque-monsieurs, chouquettes, baguettes, flans, etc.

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The space is well designed, you can either sit with you computer on a stool at one of their individual tables or at the big table in the front or even right by the windows. They have complimentary wifi for their clients and always have a killer music playlist. Their staff is also very friendly.

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The flavors of the food he presents is very similar to what you would find in France, which warms my heart and makes my mouth water. It’s so rare to find baked goods that really remind me of France in Toronto. The place seems to be pleasing locals as it’s been busy since they’ve opened. They plan on expanding their food menu come winter and are also working on developing special wine, pastry and dinner events in the future. J’ai hâte!

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Photos by @Offner

Adidas Women’s SL Loop Runner Shoes

 Zara Biker Jacket with zips

Anine Bing Double Zipper Jeans – Light Grey (get them here)

Anine Bing Crewneck Knitted Sweater In Snow Melange (get it here)

The 10th Tribe beanie 

Bear Necklace from Three Fates

Grey

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My first outfit for World MasterCard Fashion Week this season is a combination of comfort and class. With it being a cold and rainy day, I wanted to make sure I felt cozy! I saw someone wearing these MAJ Adidas leopard runners on the streetcar a few weeks ago and I knew I had to get them. Yes, my leopard obsession has not stopped. I’ve paired this funky sneakers with some grey trousers and my grey coat.

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Photos by @Offner

Adidas Women’s SL Loop Runner Shoes

Zara grey trousers with ribbed waistband (get them here)

Zara structured grey coat (get it here)

M for Mendocino white tee

CRYWOLF sharktooth necklace

Hugo Boss Farida-A handbag

H&M beanie